1. Which of the following are characteristics of the initial stage of internationalization of an enterprise?
A. Strategically oriented towards globalization
B. The main form of the primary phase of internationalization is export.
C. Structured as an export department or international operations department
D. Multidimensional knowledge exchange and capacity transfer between subsidiaries and
E. The various activities of enterprises in other countries are an output of home country awareness and capabilities
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15. Enterprises implementing globalization strategies mainly adopt a centralized product-centric management model, which is called the ( ) model.
A. centralized management
B. cross-border integration
C. decentralized consortium
D. network architecture
14. Enterprises implementing a multinational strategy mainly adopt a decentralized management model with a regional focus, which is called the ( ) model.
A. centralized management
B. cross-border integration
C. decentralized consortium
D. network architecture
13. The difference between licensing and franchising is ( ) in the mode of international entry of enterprises.
A. Whether the content of the authorization is an intangible asset
B. Whether the authorized method of collection is a one-time
C. Whether the authorizer is required to provide operational oversight of the grantee and to assist in the continuity of the grantee's operations
D. Whether the mandate is subject to local government control
12. The degree of centralization of headquarters is relatively greater when firms adopt a globalization strategy than when they adopt a multinational strategy ( ).
A. the same
B. high
C. low
D. Unsure
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