In the early stages of a new venture, the goal of product development and design should be to determine the () as comprehensively as possible, and to test and verify them as quickly as possible.
A. minimum viable business product
B. product design plans
C. important assumptions
D. business models
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() is one of the most important assumptions for start-up companies, because it directly determines the pricing of products or services and determines what value a company will provide to customers.
A. potential customers
B. customers' decision-making
C. value positioning
D. project costs
When testing assumptions, the testing methods for early customers are: ()
A. communicating directly with customers face-to-face
B. observing how they work
C. asking them if your business plan matches their needs
D. sending an informal inquiry form or product details to the supplier
Which of the following statements about Minimum Viable Business Product (MVBP) are correct: ()
A. It is the fastest and most concise way to build a usable product prototype.
B. It is the smallest function set that meets the expected functions of a product.
C. It gathers the most important assumptions for a saleable product.
D. It can test the key assumptions about the interaction between customers and a product.
Customers' lifetime value refers to the total revenue that each customer may bring to a company in the future, including customers'?
A. historical value
B. current value
C. potential value
D. surplus value
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