题目内容

SWOT includes___()

A. situation and threats
B. strengths and threats
C. weaknesses and opportunities
D. weakness and opposition

查看答案
更多问题

Which of the followings are about marketing ethics issue()

Advertising junk food on children’s television
B. A salesperson exaggerating the benefits of a product to persuade a customer to purchase it
C. Increasing the price of a product due to increased customer demand and limited availability
D. Failing to inform consumers of known potential risks of using a product

Which of the followings are part of an organisation’s macro-environment()

A. Competitive forces
B. Technological forces
C. Sociocultural forces
D. Political forces

The rising use of social networking sites could be attributed to___()

A. sociocultural forces
B. technological forces
C. legal forces
D. economic forces

Which of the following statements are correct()

A. Ethics are a set of moral principles that guide attitudes and behaviour
B. Ethics are a set of rules
C. Ethics are subjective and imprecise
D. Ethics depend on social, cultural and individual factors

答案查题题库