题目内容

A non-corporate VMS integrates successive stages of production and distribution under single ownership.

查看答案

搜索结果不匹配？点我反馈

更多问题

A conventional distribution channel consists of one or more independent producers, wholesalers, and retailers; each seeking to maximize its own profits, perhaps even at the expense of the system as a whole.

Vertical conflict occurs among firms at the same level of the channel.

Horizontal conflicts are conflicts between different levels of the same channel.

In a direct marketing channel, the producer sells directly to the intermediaries, who in turn sell directly to the customers.