题目内容

20.According to the dynamic evolution between competition interaction and enterprise strategy selection, when an enterprise is in the first stage of industry or market development, its choice of competition strategy is

A. Entering new industries or markets through innovation
B. Competing in cost and difference
C. Trying to raise entry/imitation barriers to restrict competitors
D. Establishing oligarch competition and cooperation to collapse small enterprises

查看答案
更多问题

19.Enterprise strategy managers should pay special attention to maintain their unique positioning and continuity of innovation when they encounter which of the following situations. (1) Encountering new market opportunities (2) Learning from advanced enterprises (3) Accepting listing guidance (4) Accepting advice from consulting companies

A. (1)(2)(3)
B. (2)(3)(4)
C. (1)(3)(4)
D. (1)(2)(3)(4)

18.If the target market chosen by the enterprise is unique, then its product appeal will indicate that these customers are

A. Target customers of extreme low-cost positioning strategy
B. Target customers of extreme high-difference positioning strategy
C. Between the above two target customer groups
D. None of the above options are correct

17.If enterprise strategic decision makers do not want to get rid of homogeneous competition, then they only need to regard customers as the same, at this time the focus of strategy formulation is

A. Validity
B. Efficiency
C. Scientific nature
D. Stability

16.Porter believes that modern competitive thinking should put the stress of the competition strategy on

A. Re-emphasizing the production efficiency of enterprises
B. Discovering and meeting unique customer demands
C. Meeting the differentiated needs of target customers at a high level
Discovering, satisfying and maintaining unique target markets

答案查题题库