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Sometimes, the reference groups have the most impact on the purchasing process, so a retailer must pay much attention to the reference groups composed by

A. family members.
B. suburbanites.
C. city dwellers.

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Gianni Agnelli, Chairman of Fiat, Italy’s largest private industrial corporation, is known in Italy as the Lawyer, because he was trained in law at Turin University. That he has never practiced, his training may soon be useful. On April l7th Mr. Agnelli admitted to a group of Italian industrialists in Venice (19) Fiat had been (20) in some corruptions in Italy. On April 2lst, Fiat’s lawyers and Cesare Romiti, its managing director, met Milan magistrates to (21) the firm’s involvement in bribery to win business from state-owned companies.Fiat is not the (22) Italian company caught up in Italy’s increasing Political corruption scandal. According to the latest figure, some 200 businessmen and politicians were sitting in prison (23) a result of judicial inquiries into kickbacks paid to politicians by firms. Hundreds more are still (24) influence of Fiat, (25) sales are equal to 40% of Italy’s home product, the scandal at the company has (26) the industrial establishment.Though neither Mr. Agnelli (27) Mr. Romiti has been (28) of wrongdoing, several other senior Fiat managers have allegedly been involved in paying kickbacks to win state-owned contracts. (29) arrested include Francesco Mattiol, Fiat’s finance director, and Antonio Moscon, the (30) head of its Toro insurance branch. (31) men have been (32) about their previous roles on the board of Cogefar-Impresit, Fiat’s construction subsidiary. Last May, Enzo Papi admitted paying a 1.5 million-dollar bribe for a contract, (33) to Milan’s underground. 33（）

A. contracted
B. related
C. connected
D. communicated

If you are running an upper level fur store, you’d better attract your customers by

A. lowering prices.
B. mass advertising.
C. improving the product packaging.

Questions: (1)Can I have your full name please (2)What kind of books do you like best (3)Do you think companies should provide training for their staff

For two candidatesPlanning a Celebration ProgramYour company would like to plan a new Celebration Program to facilitate internal communications. You have been asked to help draft the program.Discuss the situation together, and decide:·what kinds of events should be organised·how to celebrate this occasion.For three candidatesPlanning a Celebration ProgramYour company would like to plan a new Celebration Program to facilitate internal communications. You have been asked to help draft the program.Discuss the situation together, and decide:·what kinds of events should be organised·how to celebrate this occasion·who should attend the celebrations.Follow-on questions·What other occasions should be celebrated in a company (Why)·Why are corporate celebrations important·Do you think corporate rituals represent the image of the company (Why)·Do you think corporate celebrations can also bring about negative effects (Why)·How important is it to involve all staff in company celebrations (Why)