2.Rumelt divides the business-level strategy according to the growth direction (product direction and market direction) into
A. Difference focus
B. Market penetration
Cost focus
D. Product development
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1.The strategic level of the enterprise mainly includes
A. Corporate level strategy
Business level strategy
C. Function level strategy
D. Unique positioning strategy
21.Which of the following strategy manager considerations is correct when judging the sustainability of competitive advantage
A. Compared with the competitive advantage obtained by tactical behavior, the competitive advantage obtained by strategic behavior has relatively weak sustainability.
B. Industry leaders learn and imitate the competitive behavior of enterprises, then their competitive advantages have a stronger sustainability.
C. The competitive advantage obtained by slow cycle industries can be hardly maintained.
D. The speed of the industry cycle has nothing to do with the monopoly degree of the industry.
20.According to the dynamic evolution between competition interaction and enterprise strategy selection, when an enterprise is in the first stage of industry or market development, its choice of competition strategy is
A. Entering new industries or markets through innovation
B. Competing in cost and difference
C. Trying to raise entry/imitation barriers to restrict competitors
D. Establishing oligarch competition and cooperation to collapse small enterprises
19.Enterprise strategy managers should pay special attention to maintain their unique positioning and continuity of innovation when they encounter which of the following situations. (1) Encountering new market opportunities (2) Learning from advanced enterprises (3) Accepting listing guidance (4) Accepting advice from consulting companies
A. (1)(2)(3)
B. (2)(3)(4)
C. (1)(3)(4)
D. (1)(2)(3)(4)