12. At the core of a firm-level internationalization strategy is the resolution of the contradiction between global integration and local response when operations enter regional markets in multiple countries, divided into three types: multinational strategies, international cost leadership strategies and international differentiation strategies.
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11. The main difference between the international high differentiation strategy of international firms and the high differentiation strategy of domestic firms (those without internationalization) is the transfer of the unique ability to differentiate from domestic to foreign markets, thereby creating a differentiation advantage in the international market that is accepted by different local markets.
10. Enterprise specific advantages mainly refer to the resources and capabilities of enterprises, such as research and development, production or marketing skills, patents, trademarks, organizational capabilities, etc., which are non-regional in nature, i.e. can be transferred and shared among different countries, the essence of which is basically consistent with the connotation of core competitiveness.
9. According to the different sources of enterprise specific advantages, enterprise specific advantages can be divided into two categories, namely, specific advantages established by taking advantage of domestic advantages and specific advantages established by taking advantage of the internationalization process.
8. A country has certain special circumstances that give firms a competitive advantage in internationalization, not only in terms of the conditions created by material endowments and input factors such as natural resources, land, etc., but also in terms of technological progress, innovation, industrial structure, etc.