The 4Cs of marketing include ________.
A. Customer
B. Cost
Convenience
D. Communication
查看答案
The 4Ps of marketing does not include ________.
A. Product
B. Payment
C. Place
D. Promotion
________ is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. It is often used by businesses in order to attract attention and generate leads.
A. viral marketing
B. video advertising
C. social media marketing
D. content marketing
Facebook pages allow a product to provide videos, photos, longer descriptions where followers can comment on the product pages for others to see reflect ________.
A. viral marketing
B. video advertising
C. social media marketing
D. Integrated marketing
Half.com’s Take Five! Program is another example of viral marketing, where registered users at the site selling used books, music, movies, and games are given an incentive, such as coupons to tell their friends about the website reflect ________.
A. viral marketing
B. video advertising
C. microblog marketing
D. Integrated marketing