The social marketing of mobile commerce refers to ________.
A. Providing products according to consumer needs
B. Relying on social platforms to acquire users through sharing
C. Recommending products based on user portraits
D. Attracting users through online and offline integration
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The rapid development of Jingdong APP and mobile phone Taobao reflects that ________.
A. Social network will be integrated into mobile commerce
B. Mobile commerce presents the development trend of O2O
C. WAP station is transferred to the client
D. China's mobile commerce market is dominated by B2C
Which of the following descriptions about the comparison of mobile commerce and e-commerce is true?
A. E-commerce can achieve the characteristics of anytime and anywhere.
B. Mobile commerce can implement location-based services (LBS).
C. Mobile commerce can completely replace e-commerce.
D. Mobile commerce is not easy to achieve identity authentication.
Finding nearby banks on the mobile phone reflects the ________ of mobile commerce.
A. Positioning
B. Mobility
C. Immediacy
D. Recognizability
Which of the following statements about the development stage of mobile commerce is true?
A. The first generation of mobile commerce is based on "WAP technology".
B. The second generation of mobile commerce is based on "SMS".
C. The third generation of mobile commerce is based on "Web Service + Smart Terminal + Mobile VPN Technology".
D. The fourth generation of mobile commerce is based on "SOA technology".
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