19.The research on positioning strategy only reveals the strategic choice in the initial stage of enterprise competition from a relatively static perspective. The main sources of competitive advantage in this stage are
A. The speed of follow-up by the followers
B. Time and ability to realize major technological and business model innovations
C. Effectiveness of management
D. Efficiency of management
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18.Summing up various viewpoints of western scholars, which of the following aspects are the main features of dynamic competition
A. Dynamic competition is characterized by high intensity and high speed competition.
B. Strategic interaction among competitors has accelerated significantly.
C. Any competitive advantage is permanent and can be maintained for a long time.
D. The effectiveness of a competitive strategy depends only on the first mover.
17.Enterprise strategy managers should pay special attention to maintain their unique positioning and continuity of innovation when they encounter which of the following situations
A. Encountering new market opportunities
B. Learning from advanced enterprises
C. Accepting listing guidance
D. Accepting advice from consulting companies
16.According to Porter's positioning strategy, the necessity of continuous innovation comes from
A. The design of products and services needs to be improved and perfected dynamically.
B. The integration of the combination of value creation activities requires long-term running-in.
C. Resource integration mode and management mode need to be adjusted repeatedly.
D. The matching between target market, product and service design, value creation activity system, resource integration mode and management mode requires continuous efforts of enterprises.
15.Which of the followings are the main sources of pressure for enterprises to make trade-offs？
A. Inconsistency between customer demands and enterprise value creation activity system
B. Inconsistency between corporate image and reputation
C. Inconsistency between the target market, product mix and value creation activity system
D. Inconsistency between the enterprise value creation activity system and its resource integration and management mode
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