Choose the right desciptions of China's State Adminstration of Press, Publication, Radio, Film and Television (SAPPRFT):
An executive branch under the State Council
B. The administration and supervision of state-owned enterprises engaged in the television, radio, and film industries
C. Limit the number of reality television programs and of historical dramas
D. Issue several regulations about online visual-audio content
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In 1919, GE founded a subdivision titled the Radio Corporation of America (RCA). Businesses were divided among the following companies:
AT&T
B. GE
C. Westinghouse
D. RCA
The radio industry played a key player in the war mobilization effort. The reasons are:
A. Bringing new voices to the definition of local identity
B. Disseminating wartime messages and news to the American public
C. Reassuring and entertaining troops overseas
D. Spreading the American values of democracy all over the world
What are the basic features of Broadcasting industry?
A. Market failture
B. Double products
C. Zero maginal cost
D. Economies of scope
Which of the followings describe the functions of "media franchising"?
A. Several derivative works have been produced from an original creative work, such as a film, a work of literature, a television program or a video game
B. The intellectual property from the work can be licensed to other parties or partners for further derivative works and commercial by a variety of industries for merchandising purposes
C. A marketing strategy in which a firm marketing a product with a well-developed image uses the same brand name in a different product category
D. To remove the major regulations and constraints on the development of industry and commerce
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