题目内容
根据短文回答 46～50 题。
Success Stories
One of the most successful fashion companies in the world is Benetton. The Benetton family opened their first shop in Italy in 1968._______(1) Benetton followed four marketing principles in order to achieve their success.
The first principle is Consumer Concept. To build a successful business, you have to develop products around things people value, especially quality._______(2) He created clothes to match people's wants: the style. is casual; the colors and patterns are bold; and the quality is excellent.
The System Link is another feature of good marketing. For Benetton, this means waiting to get information about what customers like and what they dislike before making the clothes._______(3)
The Information Link means making sure the company responds quickly to People's demands. _______(4) This information is then sent to the main office in Italy. Benetton can use this information to identify popular products and to continue making them; it can also identify less popular products and stop making them.
A final important marketing principle is the Retail Link. There are Benetton stores in countries around the would. All the stores have the same clothing, the same window displays, and the same approach to sales._______ (5)
The things people like about Benetton stores are that the quality is always high and the prices are generally low. And that spells success.
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根据短文回答 31～35 题。
The Greatest Show on Earth
The Olympic Games are the greatest festival of sport in the world Every four years, a hundred or more countries send their best sportsmen to compete for the highest honors in sport As many as 6,000 people take part in over 20 sports For the winners, there are gold medals and glory But there is honor, too, for all who compete, win or lose That is in the spirit of the Olympics--to take part is what matters
The Olympic Games always start in a bright color and action The teams of all the nations parade in the opening ceremony and march round the track The custom is for the Greek team to march in first For it was in Greece that the Olympics began The team of the country where the Games are being held -- the host country -- marches in last
The runner with the Olympic torch (火炬) then enters the stadium and lights the flame A sportsman from the host country takes the Olympic oath (宣誓) on behalf of all the competitors The judges and officials also take an oath After the sportsmen march out of the stadium, the host country puts on a wonderful display
The competitions begin the next day there are usually more than twenty sports in the Games The rule is that there must be at least fifteen The main events are in track and field, but it is a few days before these sports start Each day the competitors take part in a different sport--riding, shooting, swimming, and cross-country running Points are gained for each event Medals are awarded for the individual winners and for national teams
More and more women are taking part in the games they first competed in 1900, in tennis and golf, which are no longer held in the Olympics Women's swimming events were introduced in 1912 But it was not until 1928 that there were any track and field events for women Now, they compete in all but half a dozen of the sports In horse riding, shooting, and boat racing, they may compete in the same events as the men
第 31 题 Why is there honor for the losers as well as for the winners？
A．TheseB．ThereC．ThoseD．They
根据短文回答 16～22 题。
G8 Summit
Leaders of the Group of Eight Major Industrialized Nations (G8) will meet in Scotland in July this year.Representatives from China,India,Mexico,South Africa and Brazil have also been invited.Here's what the G8 leaders want from tile meeting.
British Prime Minister Tony Blair wants the G8 to cancel debt to the world's poorest countries.He wants them to double aid to Africa to 50 billion pounds by 2010.He has also proposed reducing subsidies to Western farmers and removing restrictions on African exports.This has not got the approval of all members because it will hurt their agricultural interests.On climate change,Blair wants concerted(共同的)action by reducing carbon emissions(排放).
US President George W.Bush agrees to give help to Africa.But he says he doesn't like the idea of increasing aid to countries as it will increase corruption.Bush said he would not sign an agreement to cut greenhouse gas emissions at the summit,according to media.The US is the only G8 member not to have signed the Kyoto Protocol(京都议定书).Although the US is the world's biggest polluter,Bush so far refuses to believe there is sufficient scientific data to establish beyond a doubt that there is a problem.
French President Jacques Chirac supports Blair on Africa and climate change.He is determined to get the US to sign the climate change deal.
German Chancellor Gerhard Schroder remains doubtful of Blair'S Africa proposals.Schroder's officials have dismissed the notion that money will solve Africa's problems as "old thinking.''Berlin says that African states should only receive extra money if they can prove they've solved the corruption problem.
Russian President Vladimir Putin was doubtful about the value of more aid to Africa.But he has seen a way to make this work to his advantage.Putin intends to use the aid to Africa as a springboard(跳板)next year to propose aid to the former Soviet republics of Georgia,Uzbekistan，Tajikistan and Moldova.
Japanese Prime Minister Junichiro Koizumi's priorities are a seat on the UN Security Council。for which he will be lobbying(游说)at the summit.And he's concerned about the Democratic People's Republic of Korea's nuclear weapons programmed.
第 16 题 The G8 countries include China,India,Mexico.South Africa and Brazil.（）
请选择（8）处的最佳答案。
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