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In America and Europe magazine publishers have a common headache: total circulation is either flat or declining slightly as people devote more time to the internet, and an ever greater share of advertising spending is going online. Magazine units are mostly a drag on growth for their parents. Time Inc, the world’ s biggest magazine company, has to fend off rum ours that its parent, Time Warner, will sell it. People in the industry expect that Time Warner will soon sell IPC Media, its British magazine subsidiary. The business model for consumer magazines is under pressure from several directions at once, both online and off. Magazines have become more expensive to launch, and the cost of attracting and keeping new subscribers has risen. In America newsstand sales have been worryingly weak, partly because supermarkets dominate distribution and shelf-space is in short supply. The internet’s popularity has hit men’s titles the hardest. FHM, the flagship "lads" magazine of Emap—a British media firm, for instance, lost a quarter of its circulation in the year to June. Not long ago consumer magazines were Emap’s prize asset, but slowing growth from the division contributed to the company’s decision to put itself up for sale. Men’s magazines are in trouble in most developed-world markets as people have quickly switched from magazines to online services. There are good reasons why magazine owners should not feel pessimistic, however. For readers, many of the pleasing characteristics of magazines—their portability and glossiness, for instance— cannot be matched online. And magazines are not losing younger readers in the way that newspapers are. According to a study by the digital arm of Ogilvy Group, appetite for magazines is largely unchanged between older "baby boomers" and young "millennials". On the advertising side, magazines are faring much better than newspapers, which are losing big chunks of revenue as classified advertising shifts online. Advertisers like the fact that in many genres, such as fashion, readers accept and value magazine ads and even consider them part of the product. Unfortunately, magazine publishers have been slow to get onto the internet. "Eighteen months ago the internet was something they worried about after 4pm on Friday," says Peter Kreisky, a consultant to the media industry, "but now it’s at the heart of their business model. " To their credit, however, big magazine firms are doing far more than reproducing their print products online. They offer people useful, fun services online—Lagardere’ s Car and Driver website, for instance, offers virtual test drives, and Better Homes and Gardens online has a 3D planning tool to help people redesign their homes. In the first paragraph, the author mainly discusses______.
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It is a favorite pastime of older people to lament the defects of the young. Every generation seems to be convinced that in its day, standards were higher, schools were tougher and kids were smarter. But if I.Q. scores are any measure, and even their critics agree they measure something, people are getting smarter. Researchers who study intelligence say scores around the world have been increasing so fast that a high proportion of people regarded as normal at the turn of the century would be considered way below average by today’s tests. Psychologists offer a variety of possible explanations for the increase, including better nutrition, urbanization, more experience with test taking, and smaller families. Some even say that television and video games have made children’s brains more agile. But no explanation is without its critics, and no one can say with certainty what effects, if any, the change is having on how people lead their daily lives. It is all the more mysterious because it seems to be happening in the absence of a simultaneous increase in scores on achievement tests. One explanation for the rise is ruled out: genetics. Because the increase has taken place in a relatively short period of time, it cannot be due to genetic factors. The worldwide pattern of rising scores in industrialized nations was discovered by Dr. James R. Flynn, now a professor at the University of Otego, New Zealand. He began looking into the subject in the 1980’s in an effort to rebut Dr. Arthur Jensen, the professor from the UC Berkeley who argued that even if the environments of blacks and whites were equalized, the 15-point gap in I. Q. scores between the races would only be partly eliminated. As Dr. Flynn investigated, he found that I. Q. scores were going up almost everywhere he looked. Although the gap remains, Dr. Flynn said the movement in scores suggests that the gap need not be permanent. If blacks in 1995 had the same mean I. Q. that whites had in 1945, he said, it may be that the average black environment of 1995 was equivalent in quality to the average white environment of 1945. "Is that really so implausible" Dr. Flynn asked. Meanwhile, the kinds of intelligence that are promoted and respected vary from time to time, said Dr. Patricia Greenfield, a psychology professor at the UCLA. Playing computer games like Tetris promotes very different skills from reading novels. The new skills, she said, are manifested in the world. "Flynn will tell you we don’t have more Mozarts and Beethovens," Dr. Greenfield said, "I say, look at the achievements of science, like DNA. Or look at all the technological developments of this century. \ The text intends to tell us that______.
Sadness isn’t manly—this Eric Weaver knew. When depression engulfed this New York police sergeant, it took a different guise: a near-constant state of anger. "One minute I’d be okay and the next minute I’d be screaming at my kids and punching the wall," he recalls. "My kids would ask, ’What’s wrong with Daddy Why’s he so mad all the time’" For years, Weaver didn’t know what was wrong. Weaver’s confusion about what tortured him was not unusual. Roughly a third of the 18 million or more Americans who suffer depression each year are men. Yet all too often, experts say, men fail to recognize the symptoms and get the treatment they need. For years, experts suspected that gender makes a big difference in depression. Studies from New York to New Zealand have repeatedly found the same startling statistic: About twice as many women as men suffer from depression. That finding was considered one of the bedrock facts of modern mental health. Yet it has recently come under attack from critics who are concerned about underreporting of male depression. William Pollack, Director of the Center for Men at McLean Hospital, is leading the charge against the well-entrenched depression gender gap. He argues that men’s rate of depression may be nearly equal to women’s. Just look at suicide rates, he says: Male suicides outnumber females four to one. That ratio "is way too high to say that men’s depression numbers are so low," he notes. Pollack and others contend that male depression goes unrecognized because, unlike the female version, it often doesn’t fit the textbook signs—at least in the early stages. Clinical depression at later stages looks much the same in both sexes. But in the prelude to a breakdown, that deepening despair is often expressed in very different ways. Instead of being weepy, men are more apt to be irritable and angry—moods that aren’t included in the classic diagnostic tests. "Their sadness and helplessness are hidden behind a mask of anger," says Pollack. "Men tend to act out" to avoid dealing with uncomfortable feelings, adds Fredric Rabinowitz, a psychologist who works primarily with men. If they feel bad, they’re apt to get into fights on the job or at home, withdraw from family and friends, become obsessed with work or hobbies. Most significantly, men often turn to drinking or drugs. Men have two to four times the rate of substance abuse problems as women, and Pollack contends that if this was recognized as a sign of depression, the gender gap would substantially narrow. Studies from New York to New Zealand suggested that______.
Sadness isn’t manly—this Eric Weaver knew. When depression engulfed this New York police sergeant, it took a different guise: a near-constant state of anger. "One minute I’d be okay and the next minute I’d be screaming at my kids and punching the wall," he recalls. "My kids would ask, ’What’s wrong with Daddy Why’s he so mad all the time’" For years, Weaver didn’t know what was wrong. Weaver’s confusion about what tortured him was not unusual. Roughly a third of the 18 million or more Americans who suffer depression each year are men. Yet all too often, experts say, men fail to recognize the symptoms and get the treatment they need. For years, experts suspected that gender makes a big difference in depression. Studies from New York to New Zealand have repeatedly found the same startling statistic: About twice as many women as men suffer from depression. That finding was considered one of the bedrock facts of modern mental health. Yet it has recently come under attack from critics who are concerned about underreporting of male depression. William Pollack, Director of the Center for Men at McLean Hospital, is leading the charge against the well-entrenched depression gender gap. He argues that men’s rate of depression may be nearly equal to women’s. Just look at suicide rates, he says: Male suicides outnumber females four to one. That ratio "is way too high to say that men’s depression numbers are so low," he notes. Pollack and others contend that male depression goes unrecognized because, unlike the female version, it often doesn’t fit the textbook signs—at least in the early stages. Clinical depression at later stages looks much the same in both sexes. But in the prelude to a breakdown, that deepening despair is often expressed in very different ways. Instead of being weepy, men are more apt to be irritable and angry—moods that aren’t included in the classic diagnostic tests. "Their sadness and helplessness are hidden behind a mask of anger," says Pollack. "Men tend to act out" to avoid dealing with uncomfortable feelings, adds Fredric Rabinowitz, a psychologist who works primarily with men. If they feel bad, they’re apt to get into fights on the job or at home, withdraw from family and friends, become obsessed with work or hobbies. Most significantly, men often turn to drinking or drugs. Men have two to four times the rate of substance abuse problems as women, and Pollack contends that if this was recognized as a sign of depression, the gender gap would substantially narrow. Which of the following would be the best title for the text
Word操作题 (1)将题目“爱情财务会计学之存货和投资”居中设置，设置为黑体、二号字体、下划线。 (2)将所有自然段设为：首行缩进2字符、行距固定值为20磅。 (3)将文中的冒号换成空格。 爱情财务会计学之存货和投资 存货： 1．原材料：男人在恋爱前是原材料，尚未经精细加工，不修边幅，粗糙不堪； 2．半成品：恋爱中的男人是半成品，初见雏形，但仍需女人的打磨，继续加工； 3．产成品：婚后的男人成了女人的产成品，检验合格验收入库，这个库就是他们共同的家。 投资： 1．短期投资：男人追女人，总要有一番投资。女人抵抗力较差，一年内便嫁给男人的投资，称之为短期投资； 2．长期投资：男人苦追女人一年或一年以上，经济和情感投入较多，身心疲累的投资，称之为长期投资。
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