The most important source of new-product ideas are:
A. Employees
Board members
Customers
D. Stock holders
查看答案
A detailed version of an idea stated in meaningful consumer terms is defined as:
A. Product idea
B. Product concept
C. Product image
D. None of the above
The dimension of atmosphere relating to volume and pitch is called:
A. Vocal
B. Volume
C. Aural
D. Visual
The Summer Palace was initially built by Emperor Qianlong as a gift for his mother on her birthday.
A. 对
B. 错
The three pits containing the terracotta army of Emperor Qinshihuang were all accidentally discovered by some farmers.
A. 对
B. 错