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·Read the following article about knowledge acquisition and the questions on the opposite page.·For each question 15-20, mark one letter (A,B, C or D ) on your Answer Sheet for the answer you choose.In business, if not politics, the world has quietened down a bit: the number of spectacular bankruptcies, indictments, scandals, and implosions is not as high as it was in 2001 and 2002. Although executives still have to face a global slowdown, the uncertain effects of the war in Iraq, and the still fresh confusion over SARS, they might now be excused a deep breath and a look at aspects of their businesses that may have been neglected in the scramble to stay on top of new accounting laws and restated earnings.One area to start catching up on is knowledge. This is tree both personally, as executives work out whether or not they are staying on top of internal or external developments, but also at the level of companies. A survey of knowledge management, "Knowledge Unplugged", published in 2001 by McKinsey, found that the best-performing companies were far more likely than the worst-performing ones to use creative techniques for acquiring, processing and distributing knowledge — everything from emphasizing teamwork in product development to holding "idea contests" and laying to avoid boring daily routines.But creating an atmosphere in which knowledge can be shared can be almost as challenging as obtaining it in the first place. This is the potential prisoner’s dilemma of knowledge: the more valued it becomes, the less incentive employees have to share it with one another, at the risk of losing the competitive advantage of what they know — or, worse, seeing another profit at their expense. This proves to be even more true at the company level. While firms might mm to external partners m enhance their knowledge base, the sharing will be incomplete without mutual trust.Since "knowledge" is such a vague term, it helps to have specific goals in mind when looking to gain more of it. Are you looking for information about your company, or industry in particular Despite the general slowdown in executive education, there are still a number of courses devoted specifically to helping managers in given industries — technology, for example, or health care. Are you more concerned with acquiring more knowledge, or putting it to better use Do you need to move quickly, or is this a subject that needs to be explored in greater depthAnd bear in mind that styles of learning vary. Some people will profit most from informal networking; some enjoy learning in a classroom; others will be able to take advantage of the company intranet. Be flexible in the pursuit of knowledge; it is better to set performance targets, concentrate on meeting them, and allow individuals and their teams to explore their own solutions. Sometimes the best way to generate knowledge is simply a bit of brainstorming.The edition of Executive Education Outlook looks at the options available to executives in gaining knowledge, and enhancing what they already have. It includes a look at the state of distance learning- neither the revolution the hype claimed it would be in the late 1990s, nor completely dismissable — as a possible conduit of knowledge, the best place to go for new programmes in knowledge management, and a consideration of the demand for the best sources of knowledge: business-school academics. Concentrating on knowledge now may be the best way to be prepared for the next challenges facing the business world. What reason is given by McKinsey for the success of best-performing companies

A. Their executives had a wide knowledge of the industry.
B. They could make better use of techniques.
C. They were more efficient in managing the company.
D. They were good at knowledge management.

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·Read the following article about knowledge acquisition and the questions on the opposite page.·For each question 15-20, mark one letter (A,B, C or D ) on your Answer Sheet for the answer you choose.In business, if not politics, the world has quietened down a bit: the number of spectacular bankruptcies, indictments, scandals, and implosions is not as high as it was in 2001 and 2002. Although executives still have to face a global slowdown, the uncertain effects of the war in Iraq, and the still fresh confusion over SARS, they might now be excused a deep breath and a look at aspects of their businesses that may have been neglected in the scramble to stay on top of new accounting laws and restated earnings.One area to start catching up on is knowledge. This is tree both personally, as executives work out whether or not they are staying on top of internal or external developments, but also at the level of companies. A survey of knowledge management, "Knowledge Unplugged", published in 2001 by McKinsey, found that the best-performing companies were far more likely than the worst-performing ones to use creative techniques for acquiring, processing and distributing knowledge — everything from emphasizing teamwork in product development to holding "idea contests" and laying to avoid boring daily routines.But creating an atmosphere in which knowledge can be shared can be almost as challenging as obtaining it in the first place. This is the potential prisoner’s dilemma of knowledge: the more valued it becomes, the less incentive employees have to share it with one another, at the risk of losing the competitive advantage of what they know — or, worse, seeing another profit at their expense. This proves to be even more true at the company level. While firms might mm to external partners m enhance their knowledge base, the sharing will be incomplete without mutual trust.Since "knowledge" is such a vague term, it helps to have specific goals in mind when looking to gain more of it. Are you looking for information about your company, or industry in particular Despite the general slowdown in executive education, there are still a number of courses devoted specifically to helping managers in given industries — technology, for example, or health care. Are you more concerned with acquiring more knowledge, or putting it to better use Do you need to move quickly, or is this a subject that needs to be explored in greater depthAnd bear in mind that styles of learning vary. Some people will profit most from informal networking; some enjoy learning in a classroom; others will be able to take advantage of the company intranet. Be flexible in the pursuit of knowledge; it is better to set performance targets, concentrate on meeting them, and allow individuals and their teams to explore their own solutions. Sometimes the best way to generate knowledge is simply a bit of brainstorming.The edition of Executive Education Outlook looks at the options available to executives in gaining knowledge, and enhancing what they already have. It includes a look at the state of distance learning- neither the revolution the hype claimed it would be in the late 1990s, nor completely dismissable — as a possible conduit of knowledge, the best place to go for new programmes in knowledge management, and a consideration of the demand for the best sources of knowledge: business-school academics. Concentrating on knowledge now may be the best way to be prepared for the next challenges facing the business world. According to the writer, why have executives possibly overlooked their businesses

A. SARS confuses them.
B. Global economy is poor.
C. Profit targets appear to be more important for them.
D. There are too many bankruptcies and scandals to deal with.

链球菌感染形成的脓液一般为

A. 黄色黏稠脓液
B.淡黄稀薄脓液
C.翠绿色、稍黏稠、有酸臭味的脓液
D.灰白色或灰褐色、有明显腐败坏死臭味的脓液
E.稀薄污浊、暗灰色米汤样、夹杂干酪样坏死物的脓液

Very old people do raise moral problems for almost everyone who comes into contact with them. Their values—this can’t be repeated too often—are not necessarily our values. Physical comfort, cleanness and order are not necessarily the most important things for the very old people. The social services from time to time find themselves faced with a flat with decaying food covered by small worms, and an old person lying alone on bed, taking no notice of the worms. Is it interfering with personal freedom to insist that they go to live with .some of their relatives so that they might be taken better care of Some social workers, the ones who clear up the worms, think we are in danger of carrying this concept of personal freedom to the point where serious risks are being taken with the health and safety of the old.Indeed, the old can be easily hurt or harmed. The body is like a car: it needs more mechanical maintenance as it gets older. You can carry this comparison right through to the provision of spare parts. Never forget that such operations are painful experience, however good the results. At what point should you cease to treat the old body Is it morally right to try to push off death by pursuing the development of drugs to excite the forgetful old mind and to activate (使......活动) the old body, knowing that it is designed to die You cannot ask doctors or scientists to decide, because so long as they can see the technical opportunities, they will feel bound to give them a try on the principle that while there’s life, there’s hope.When you talk to old people, however, you are forced to the conclusion that whether age is happy or unpleasant depends less on money or on health than it does on your ability to have fun. The author probably agrees that()

A. medical care for old people should be left to the doctors
B. old people enjoy a happy life only if they are rich
C. the opinion that we should try every possible means to save old people is doubtful
D. it is always morally right to treat old people and push off death

PART ONE·Look at the statements below and the article divided into five extracts about setting customer expectations on the opposite page.·Which extract (A, B, C , D or E ) docs each statement 1-8 refer to·For each statement 1-8, mark one letter (A, B, C , D or E ) on your Answer Sheet.·You will need to use some of these letters more than once.A Extract 1You are not providing product or service to yourself, so even if you are convinced that you have your finger on the pulse of the buying public, you must remain objective in your view of how others see you. How do you do this Simply ask your customers and prospects! Most of them will be happy to tell you how they feel about dealing with your business. However, if you can’t find the time or wherewithal to ask customers directly, then enlist the assistance of a third patty to collect this information for you. But once you have this information, turn it into knowledge by using it to improve your customer interactions!B Extract 2If there are any difficult but necessary policies or procedures that your customers must navigate through in order to do business with you, don’t sugarcoat it by pretending that it’s simple or nonexistent. Instead, take some time to come up with a well thought-out explanation of the issue, and provide clear, detailed, and easy to find directions for addressing the issue. Usability testing for any automated system is a must!C Extract 3Not to be condescending, but many times we axe so familiar with our product or service that we unconsciously feel that everyone has the same understanding we do. Assume that explanations and definitions are necessary, and then provide customers the option of passing them by when they are not needed. Web sites am great for this, as terms and phrases can be presented in hypertext, where a user can click on the text and a definition or example can pop up in a new window. Don’t make your customers have to seek out understanding of your product or service. Many of them will not pother with the effort, and simply move on to a competitor who provides a clearer presentation of what they do, and the benefits therein.D Extract 4You and your competition are going after the same market. Obviously, some of that market is choosing a competitor instead of you. Why is that What is it that the competitor is doing to present itself, its business, and its benefits, which appeals to certain segments of the market Identify, understand, and utilize these things to your advantage. If there are aspects of your competitors’ business that can improve your offerings, then borrow them and make them your own. If you can do them better, by all means, do them and let customers and prospects know. You are never the only game in town; your market knows that, and you need to know it, too.E Extract 5Be specific when you promise something, and by all means, deliver on that promise. If something prohibits you from delivering on that promise, you need to notify the customer as soon as possible, be upfront about why you cannot deliver, and inquire as to what you can do to make amends. Your business’s credibility is at stake, so do not take this lightly. Otherwise, the expectations that you’ve set for your customers will be one of disappointments, which is a surefire way to kill your business. You are supposed to be considerate so as to let your customers have a choice.

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