How stupid does one need to be to get a job reading the television news Is it actually beneficial for TV newsreaders to have, instead of a brain, a plate of lemon jelly Last week the debate was raging once again about the controversial and important point as to whether the newsreaders write their own copy, read someone else"s or simply make it up as they go along. Angela Rippon reckonedthat she had never heard of a newsreader writing stuff, but her modern counterpart, the beautiful Sophie Raworth, claims that they do the writing and adds that she has a postgraduate degree in journalism. This is the core of the issue: what on earth is there to learn about journalism at postgraduate level The point and purpose of our lowly, occasionally useful, trade could be scribbled on the back of a postage stamp and would easily be comprehended by a 14-year-old boy with ADHD (attention deficit hyperactivity disorder). Who has decided that it must be dignified with a doctoral thesis Nor is reading the news even what one might call "journalism". It is an even simpler business called "reading". All that the BBC demands of its female newsreaders is an ability to read in an impartial way words like "Israel has murdered more Lebanese children again today" from the teleprompter without belching or lisping. It helps if they have the eminently presentable manner of a girl guide leader from Esher. They are forbidden to express an opinion. They are not required to go undercover, analyze the news or add witty asides. They are required to be that which they are known as in the trade—"a gob on a stick".A penetrating intelligence is not merely unnecessary, it is counterproductive. Newsreaders who are too intelligent soon stop being newsreaders, much as John Humphrys did, stifled by the commonplace of their duties. Or they give the game away by doing what that German newsreader did and end the programme, shaking their heads sadly, muttering, "it"s all lies, all lies". Which is not to say BBC newsreaders are bad at their jobs: quite the reverse. But we should not confuse competence with intelligence. Newsreaders believe that because they are reading out serious stuff and everybody is listening to them, they must therefore be creatures possessed of a high IQ. They are confusing the message with the medium. The author cites the example of BBC in Paragraph 3 to show that _____.
A. it is concerned about international affairs and widely reports them
B. reading the news mainly involves required reading capability
C. it has laid down a lot of dos and don"ts for its newsreaders
D. reading the news is an easy job that most people are qualified for
查看答案
按照波特的价值链理论,企业的下列各项活动中,属于辅助活动的有______。
A. 新华书店提供网络在线销售服务
B. 家电生产企业利用外包仓库储存其产成品
C. 快递公司重整其人力资源管理,提升员工的服务能力
D. 制鞋企业设立特定研究中心专门从事符合人体工程学的产品生产和研究
甲公司是从事石油化工及投资的大型企业。甲公司下属子公司乙公司于2007年在中国香港地区成功发行股票并上市。2010年9月乙公司购入总部位于英国的丙公司4.2%的股份。 经过与丙公司的接触,乙公司认为,全面收购丙公司符合其长远发展目标。丙公司在尼日利亚的全资子公司是其营业收入和净利润的主要来源,经营石油开采、管道运输、加工、销售等石油化工相关的业务,拥有的油气储量占尼日利亚已探明油气储量的1/5。丙公司于2009年年初在伊拉克以15亿英镑的价格购买了新的油田,目前正在进行深入勘探。对于丙公司购买的伊拉克油田,很多股东对该油田储量的预测并不乐观,导致丙公司的股票价格自2009年开始一直低于每股15英镑。 2011年4月7日,乙公司认为收购丙公司的时机已经成熟,因而向丙公司的股东发出收购要约,拟以每股18英镑的价格收购丙公司其他股东持有的全部股份,该收购价格比报价前20个交易日丙公司股票的平均收盘价格高出25%。在乙公司发布要约收购丙公司消息的当天,丙公司股票价格大幅上涨,报收于每股19英镑。并且,英国政府相关监管部门表示,将密切关注乙公司收购丙公司事宜。 要求: 简要分析乙公司做出收购丙公司的决策时应当特别考虑的政治环境因素。
通常所说的“看地”或“看项目”是指______。
A. 投资机会筛选
B. 投资机会寻找
C. 细化投资方案
D. 投资机会研究
A few years back, many hospitals in America were embarrassed by revelations that some of their neediest patients, the uninsured, were being charged the most. These patients were getting slammed with the full list price for health care while those with insurance got negotiated discounts. The outcry prompted congressional hearings and state inquiries. All not-for-profit hospitals in Illinois haveadopted voluntary guidelines, set by the Illinois Hospital Association, to dole out free or discounted care. But Illinois attorney general Lisa Madigan says that"s not nearly enough. Madigan announced recently that most Illinois hospitals spend less than 1 percent on charitable care. She proposed that hospitals be required by law to spend at least 8 percent of their operating costs on charity: free health care, community clinics. This is a terrible idea. For starters—amazing as this may sound—Madigan hasn"t calculated how much this law would cost hospitals. No overall cost, nor the cost to any single hospital in the state. The Illinois Hospital Association says her bill would require 133 hospitals to spend $739 million more a year on charity care. That, the IHA says, would push 45 of those hospitals into the red, and 28 hospitals that already operate at a loss would be pushed closer to bankruptcy. Madigan disputes those figures. How did Madigan settle on the magic 8 percent She cites her office"s investigation of hospitals and a task force she convened. But the task force didn"t issue a report and may never do so. She all but acknowledges that her claim that Illinois hospitals provide a miserly 1 percent in charitable care isn"t the whole story. That figure excludes much of what hospitals absorb, including the gap between what they spend on Medicaid patients and what they receive for that care. The IHA argues convincingly that mandating a high percentage of revenues to be spent on free care ignores the reality that many hospitals operate in the red. Draining more money would weaken hospitals—and encourage cost-cutting in nursing care, equipment or other essentials. Why are we talking about charitable giving by hospitals, as opposed to muffler shops, fast-food restaurants or beauty salons Because most hospitals are tax-exempt by law: They don"t pay any federal, state or local taxes. In return, they"re required to provide services to the needy. But the law doesn"t say exactly how much. So they do have a charitable obligation. And some hospitals—even some not-for-profit hospitals-have hefty revenues. It"s useful to see how much they"re giving back to their communities. But the hospitals also have an obligation to stay solvent. No one profits when a hospital closes its doors. Madigan"s proposed mandate carries too much risk. Many American hospitals were troubled by the exposure of the fact that _____.
A. some of their neediest patients were uninsured
B. the patients were interfering with their daily operation
C. the IHA forced them to dole out free or discounted health care
D. the uninsured patients had to pay much more than the insured