题目内容

NEW TRENDS IN RETAILING
In past years retailers in North America have sounded a consistent theme: Bigger is better. Superstores increased in number and spread rapidly, often at the expense of smaller, family-owned retail stores. Today these superstores are more than 50 percent larger than in the 1980's and can be over 30,000 square meters in size.
But small retail stores are now making a comeback. Many of the largest retailers have begun experimenting with small-store formats. Rather than operating the small stores as separate outlets, though, the companies are managing all the stores in an area together as a closely knit network. By distributing small outlets throughout an area, a retailer can guarantee that one of them will almost always be closer to a given shopper than the superstore at the edge of town. Moreover, small stores are often located within walking distance of public transportation, and, once inside, customers can easily find the products they are looking for.
One advantage of the big stores has been the variety of products they are able to carry because they are so large. One way that has been found to increase variety in small stores is to use electronic kiosks for online shopping. Although the number of products in the stores is small, there are enough actual items to inform. customers about the range and quality of products. Customers are then offered computer access to a Web site that provides the full product line.
With regard to costs, small stores that are managed as networks have become as inexpensive to operate as superstores. By combining the orders of these stores, for instance, retailers can take advantage of the full-truckload delivery price rather than incur the higher cost of partial truckload deliveries.
What is implied about the kind of stores preferred by customers in North America?

A. They have many products made by the same manufacturer.
B. They have many sales during the year.
C. They carry many different kinds of products.
D. They sell famous brands of electronics equipment.

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更多问题

The word "balance" in paragraph 4, line 3 is closest in meaning to

A. deficit
B. remainder
C. resource
D. supply

What is NOT stated in the article about stores with an electronic kiosk?

A. They offer a large number of products to the consumer.
B. They provide information about the quality of products.
C. They have a limited inventory on display.
D. They offer good prices on the newest computer models.

Who is Francesca Bertolini?

A subscriber to Eat Right Magazine
B. A magazine editor
C. A restaurant chef
D. A writer at Eat Right Magazine

What surprised Ms. Bertolini about the salad recipe?

A. Its directions were difficult to follow.
B. It did not taste good.
C. It was to be divided among eight people.
D. It contained too much mayonnaise.

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