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简述消费者行为的三个层次。

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A 根据下面短文回答下列问题。 Richard lived in a new town. [A] True [B] False

At first Richard did not earn (挣钱) much money but he was sure that he would earn more and more. After some time, his business became good, and Richard stopped working in the factory (工厂). He sold things he made every day. Before long, he had got a lot of money and could buy a dairy (奶制品店) in a small town. The town was new and as Richard’s dairy was the only one there, his business was very good.
B. Some time later Richard thought that a butchery (肉制品店) would earn him even more money, so he sold his dairy, and built a butchery. The butchery made him richer than before.
C. In time Richard set up a store and hotel, and soon he became one of the richest men in the town.

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Task 1Directions: After reading the following passage, you will find 5 questions or unfinished statements, numbered 36 to 40. For each question or statement there are 4 choices marked A, B, C and D. You should make the correct choice and mark the corresponding letter on the Answer Sheet with a single line through the center. Munich’s first "Oktoberfest" ever was held in 1810 to celebrate a royal wedding with horse races and culinary delights(婚宴饮料). The culinary delights, namely beer, were much more popular than the wedding ceremony and horse races. Since then, the Munich beer festival has been repeated on an almost annual basis. Only major catastrophes like war or epidemic(瘟疫) outbreaks can stop Munich’s inhabitants from gathering at the green expanse, i.e. the festivals location. Even though it is called "Oktoberfest", the festival actually takes place in September, as Bavarian autumn can be tricky and surprise with early cold and snow. Today, the "Oktoberfest" is the largest festival worldwide attracting a multitude of visitors. Apart from beer tents the festival offers amusements as diverse as roller coasters, circus appearances, festive parades and live brass bands. The ceremonial opening happens at noon. The mayor arrives in a festive coach followed by a decorated horse-drawn brewer’s cart(啤酒拖车). Guests, staff and the numerous brass bands are all wearing traditional costumes for the occasion. It takes good nerves and a solid stomach to survive the festivals 16 days of intensive partying. However, the festival is a huge success: Apart from attracting a multitude of visitors, the festivals brand name "Oktoberfest" has been exported all over the world. Which of the following sentence is NOT true

A. Bavarian autumn can surprise us with early cold and snow.
B. The Oktoberfest is the largest festival worldwide.
C. All people are supposed to wear traditional costumes for the Oktoberfest.
D. The brand name "Oktoberfest" is only popular in Germany.

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使用栓剂应注意

A. 使用之前漱口，服药后喝水
B. 使用之前最好先撸鼻涕
C. 使用之前振摇药罐
D. 使用之前先张大嘴
E. 使用时可以戴一次性手套

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B 根据下面短文回答下列问题。 "A penny (美分) saved (节省) is a penny earned (赚得的)." That is what Ben Franklin said about two hundred years ago. Money helps us buy things we need. And sometimes you just want a little more. If you learn to put your money away, you could have some money for what you want. One of the best places to put money is in a "piggy bank" (猪形储存罐). "The piggy bank" usually looks very lovely, but it doesn’t open. If you want to get your money out, you have to break (打碎) it. It is so hard to get the money out that you sometimes just leave your money in. You can’t spend it. So your "piggy bank" helps you save your money. To put your money away means giving your money to someone else.

A. [A] True
B. False

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