题目内容

Amazon has a strong affiliate program consisting of more than 1 million participant sites, called Associates belongs to ________?

A. affiliate marketing
B. blog marketing
C. online advertising marketing
D. SEM marketing

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AdSense places appropriate ads on the blog belongs to ________?

A. membership marketing
B. blog marketing
C. online advertising marketing
D. SEM marketing

BoingBoing.net, a very popular technology blog, displays ads from major advertisers like Verizon, and Rackspace belongs to ________?

A. membership marketing
B. blog marketing
C. online advertising marketing
D. SEM marketing

Which of the following statements about Internet marketing methods is incorrect?

A. Email marketing is the act of sending a commercial message, typically to a group of people or list of contacts, using email.
B. Affiliate marketing is the online application, where one Web site agrees to pay another Web site or an individual writing a blog a commission for new business opportunities it refers to the site.
C. Blog marketing is the process of marketing goods through commentary and advertising by the use a blog.
D. Membership marketing is the marketing in which consumers communicate directly with enterprises.

Which of the following statements about the relationships between Internet marketing and traditional marketing is incorrect?

A. internet marketing is based on traditional marketing theory.
B. internet marketing cannot get rid of the essence of marketing.
C. internet marketing will eventually replace traditional marketing.
D. both of them need to meet the needs and desires of customers and carry out publicity and sales.

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