13. UPS entered the core business area of FedEx-overnight delivery business, and FedEx also purchased trucks and other ground transportation vehicles, and entered the core business area of UPS-ground transportation business. In addition, DHL, Europe's strongest transportation enterprise, is trying to enter the US market. After China joined the WTO, these three top transportation companies launched fierce competition in the Chinese market. In order to increase the competitiveness and influence in the Chinese market, UPS can take advantage of the shared diversification advantages of enterprises, which of the following effective measures can be taken ( )
A. Use global competitive advantage to implement short-term subsidy strategy for the Chinese market
B. Restrain the competition between the other two giants through multi-point competition constraints
C. Use the advantages of different links in the value chain to implement reciprocal procurement and squeeze out small competitors
D. Quickly increase brand influence through high-density advertising
E. Improve strategic control of the market by forming strategic alliances with local resources
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12. Shared related diversification is the diversified strategic choice with the highest economic benefit, and its main advantages are shown in ( )
A. Sharing of multiple activities may bring economies of scope and economies of scale
B. Transfer and promotion of core competence
C. Increase market competitiveness and influence
D. Increase market response speed
E. Reduce transaction costs
11. The following actions that belong to the economic scope of the operation type are ( )
Achieve economies of scope through sharing activities
B. Achieve economies of scope through the transfer of core capabilities
C. Achieve economies of scope through optimizing internal capital market allocation
D. Achieve economies of scope through asset restructuring
E. Achieve economies of scope through tax advantages
10. When the effectiveness of the external market improves, vertical diversification actually shows great limitations, mainly including ( )
A. Relatively bear higher unit production costs
B. Internal asset linking and plan management increase agency costs and control costs
Complete internal support or partial internal support, vertical diversification has relatively high operational risks and poor flexibility
D. May reduce technological innovation and resilience
E. Resources are excessively dispersed
9. In an environment with low external market effectiveness, the advantages of implementing vertical diversification include ( ).
A. Reduce transaction costs
B. Enhance market influence of enterprise
C. Prevent internal leakage of technology and important information through internal integration
D. Improve the effectiveness of external markets
Enhance the cohesion of enterprises
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