Which of the following best defines market segmentation
A. The identification of customers with common characteristics and needs
B. The identification of customers with heterogeneous characteristics and needs
C. The grouping of customers with different characteristics
D. The process of reducing large markets into smaller markets without regard to customer characteristics
E. The process of identifying the various markets that comprise an industry without regard to customer characteristics
查看答案
Which of the following represent key components of the acquisition process
A. Business plan
B. Integration plan
C. Search plan
D. Negotiation process
E. All of the above
All of the following represent commonly found components of a well-constructed business plan except for
A. Mission statement
B. Strategy
C. Acquisition plan
D. Objectives
E. Tactical or implementation plans
The control market is applicable when which of the following conditions are true?
A. a. Capital markets are illiquid
B. Equity ownership is heavily concentrated
C. Board members are largely insiders
D. Ownership and control overlap
E. All of the above
The market governance model is applicable when which of the following conditions are true?
A. Capital markets are liquid
B. Equity ownership is widely dispersed
C. Ownership and control are separate
D. Board members are largely independent
E. All of the above