Which of the following is an area of emphasis that characterizes Japanese distribution channels? ____
A. loyalty
B. direct sales
C. fast delivery
D. variety
查看答案
All of the following are benefits of global marketing EXCEPT: ____
A. access to the toughest customers.
B. transfer of experience and know-how.
C. financial benefits.
D. international travel benefits.
All of the following are decisions that the foreign marketer must make when entering a foreign market EXCEPT: ____
A. what products to develop.
B. in which markets should business be conducted.
C. what should be the level of resource commitment.
D. should the organization have a mission statement or not.
The packaging component of the product component model contains the physical product and all its design and functional features.
If two parties cannot reach agreement through conciliation, the next step to resolve the dispute is ______ .