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Questions 186-190 refer to the following advertisement and letter. HELP WANTED—Established international agency seeks the poised, polished additions to our Integrated Marketing Team. You possess: · a baccalaureate degree in English or communications · a can-do attitude · significant agency experience (3 years or more) and a vision for our clients around the world If you are interested in our current openings, please send your resume, cover letter, salary history to the following address: Danny Walker (Mr. ) Creative Marketing Agency Human Resources Dept. P. O. Box 1659 71 Pickett District Road New Milford, CT 06776 All materials will be kept in strict confidence. Kerry Cutler (Mr. ) 255 North Point Street, San Francisco, California 94133 Tel: 415-563-0234 July 9, 2007 Creative Marketing Agency Human Resources Dept. P. O. Box 1659 71 Pickett District Road New Milford, CT 06776 Dear Mr. Danny Walker, I am writing in response to your recent ad in the Weekly World News. I am a marketing professional with over seven years of agency experience and extensive exposure to high-level clientele and demanding deadlines. I have traveled extensively in East Asia as well as here in the United States, so I have a feel for the types of ads people in these areas would respond well to. I have a master’s degree in communication from Washington University in Saint Louis and am able to relocate at the beginning of August to New Milford. My current position pays $65,000 a year, but considering Creative Marketing Agency’s prestige and the lower cost of living in New Milford, I am willing to consider a pay scale starting in the $50,000 a year. Enclosed please find my resume. I look forward to hearing from you. Sincerely, Kerry Cutler What should interested parties send to the company
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Questions 147-149 refer to the following letter. Dear Mr. Jones: Thanks a lot for your inquiry (147) information on our leather shoes. We have the pleasure to enclose our latest catalogue and price list. On top of that, samples of various materials we regularly use in manufacturing are (148) . Moreover, we are informing you that we would like to cooperate on product lines. We are also sending you another catalog containing various types of other leather products. If (149) , please fax us item numbers so that we may send you samples to show our quality. Thank you for your interest in our products. Sincerely yours, Catherine, Manager of Sales
某微型机字长16位，若采用定点补码整数表示数值，最高1位为符号位，其他15位为数值部分，则所能表示的最小整数为 (1) ，最大负数为 (2) 。 (1)
Questions 196-200 refer to the following memo and e-mail message. MEMO To: All employees From: Frank Palmer, CEO Date: October 3 Subject: Budgeting for marketing We will need annual revenues of more than $3,000,000 to support our marketing plan. Currently, an average of 5. 0% of our total sales is used for marketing expenses. We need to increase that amount from this year. It is our belief that strong marketing will make us more competitive. Our rival, Poliris Corp, has increased their revenues by investing more into marketing. However, we will not invest more in marketing activities if our revenues decrease. According to our analysts, we can anticipate at least a 3% rise next quarter. Please send me any questions, comments or suggestions you might have about this matter by e-mail at palmer@nova. com. To: Frank Palmer ＜palmer@nova. com＞ From: Karen Livingston ＜karen@nova. com＞, Human Relations Director Date: October 4 Subject: Budgeting for marketing Dear Frank Palmer, I have a question about the memo you sent out. How often will revenues be tracked I believe that we need to keep track of how much revenue increase we will have as a result of this new marketing budget plan. We also need to consider our fixed costs such as salaried staff. I believe this plan will require more staff, so we should be considering those extra costs. I’d like to go over these points, as well as other issues in relation to the staff, with you in person. Please let me know if you are available for a meeting on Friday. I’m meeting with a client in the morning, so the afternoon would be best. Regards, Karen Livingston What should an employee who has a comment on the memo do
简述价值链分析的含义以及价值链分析的主要活动和辅助活动。
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